Venture provides a fully customizable eCommerce platform

We deliver an enterprise-level shopping cart and checkout experience,Venture allows you to create shipped, downloadable, and virtual products; take donations; manage orders; track inventory, and much more with amazingly easy-to-use tools.

Standard Features

available for all users and plans

Marketing & Promotion

Create coupons through the extensive coupon management system and create sale banners. Automatic and manual cross-sells per product and even let buyers leave reviews.


Robust tax settings and options to serve small boutiques right up to global conglomerates. Intuitively configure multiple tax rates for different regions as your online store goes international.

Customer Management

On the front-end each user has their own secure account section where they can add multiple shipping and billing addresses, review and track past and present orders, manage their personal details and change their password.

Inventory Management

Real-time inventory management is handled through intuitive management tools. The system won’t allow you to sell a product that isn’t in stock and it will even highlight products that are running low on stock via your own custom message.

Payment Gateway

Out of the box, the system comes installed with payment gateways from PayPal Standard, direct bank transfers, and a cash on delivery option. Additional gateways are available as Add-ons and allow you to integrate direct payment right into your checkout.


Set up shop with the options of offering free shipping, or flat rate shipping. Cater for specific distribution logistics, like table rate shipping, and filter accepted areas from countries down through zip codes. Shipping Add-ons add real time connections to UPS, FedEx, USPS, and more!

Venture's eCommerce Add-ons Provide Infinite Extensibility

Dozens of eCommerce focused Add-ons mean you never have to pay more than you need to customize your online store to your specific needs. Everything from online donations to advanced order exports you can use to sync with your CRM is available.  If an Add-on doesn’t exist, Venture can create one for you via custom programming.

Here are some of our most popular eCommerce Add-ons:

Case Studies: Thinking Outside The Box (Office)

Venture users take advantage of our e-commerce solution and arts business planning expertise to skillfully manage everything from robust private studio schedules with online booking to international service organization member management. Here are just a few highlights…

Southeastern Theatre Conference (SETC)

Venture created two mutually exclusive eCommerce micro-sites; one for their Theatre Jobs Board and an online store for selling merchandise and accepting donations.

The Jobs Board automates what used to be a very labor intensive process that saves the organizations dozens of work-hours per week while making employers and job seekers happier! Since launching, their job listing revenue has nearly doubled.

SETC Theatre Jobs Board

Bel Air Music Studios

After moving into an expanded facility and bringing on board additional instructors, BAMS not only needed an enhanced web presence but a web based solution to automate scheduling, invoicing, and payments. As a result, Venture developed an integrated solution that leverages Freshbooks, PayPal, and our proprietary booking module.

The result is a remarkably user friendly system that automates most of their monthly and semester invoicing while allowing students to register for trial lessons thanks to real time booking availability. After going live, they received four trial lesson reservations in 48 hours.

Morikami Museum and Japanese Gardens

The Morikami project was accompanied by a number of unique needs, such as customizing sales reports that conform to very exacting data input standards with their current CRM.

It also serves as a dynamic online store with more than 200 products, a complex dynamic pricing function that provides special pricing for members across targeted store products/categories, a wide array of non-ticketed classes and workshops, an extensive online exhibit archive, and much, much more.

Stephenson Music

With more than 250 works (and growing!) across dozens of categories, the Venture designed music catalog filter provided composer Jim Stephenson with the same tools usually reserved for major online retailers.

A direct API connection to USPS shipping rates guarantees his shipping rates are always up to date and accurate. The Parent/Child product structure allows users to add multiple variations of a work to their cart from a single page. This decreases checkout process time and increases conversion rates.

Catalog Filters

Town Hall Seattle

Town Hall Seattle needed a solution to sync real-time eCommerce transactions with their Salesforce CRM. The custom programming pushes membership, product, and donation transaction meta and also pulls a logged in user’s membership info into numerous frontend elements.

The connections extend to their capital campaign micro-site, Love This Town, where campaign specific gifts continue to sync with a patron’s primary single or household account.

Town Hall Seattle Interior

Christopher O’Riley

Pianist and radio personality Christopher O’Riley needed an updated website capable of not only projecting the depth and variety of his professional work alongside an equally diverse event schedule, but also serve as a new home for his official online store and a very active blog. Venture’s e-commerce functionality handles all of O’Riley’s dynamic needs for both digital downloads and traditional product fulfillment with a fully automated checkout and payment processing experience.

In addition to the e-commerce features, O’Riley’s site features a wealth of custom graphics and templates that can be used to maintain his look and feel when adding new products and downloads.

Christopher O'Riley

What Sorts Of eCommerce Challenges Can We Solve For You?

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