Kansas City Repertory Theatre

web design | CRM Integration | event management | custom programming

For over 50 years, the Kansas City Repertory Theatre has been a source of inspiration to thousands of the nation’s best artists and to missions of Americans in Kansas City and beyond. They were looking to enhance their web presence and improve a frustrating content management flow. They wanted a way to feature a wealth of image based content, improve accessibility, and align branding between their website and their third party ticketing/CRM provider.

Starting with a strong fundamental style guide, Venture designed a beautiful and modern result inspired by existing graphic assets. We streamlined their event creation and management process and found numerous points of contact to automate what were previously tedious and time consuming tasks. Their new site automates all of the event listing and calendar displays and their new ticketing template syncs their header and footer components so if they edit one at the primary website, it flows though automatically to the other.

We also created several custom post types and a dedicated opportunities site where they post administrative openings, audition notices, and calls for content. They made excellent use of our advanced table management functionality to create a gorgeous donor benefit chart that expertly provides a great deal of complex content across desktop, tablet, and mobile devices.

Project Overview

  • A modern, clean design approach combined with high contrast text and call to action elements provides visitors a comfortable user experience.
  • Event pages include direct ticket purchase links to each performance and more information about each program.
  • Several custom text styles provide methods to call attention to critical content and provide beautiful – and whimsical – impact (we love the rainbow color call out text drawn from their color palette!).
  • Custom forms facilitate a wide range of lead gen needs and directly sync with MailChimp.
  • Custom post types help organize a growing video and audio content library.
  • WCAG compliant color contrast.
  • Sticky navigation makes it easy for patrons to navigate and purchase tickets across all device types.

Results:

117%

increase in page load speed

2x

more accurate metrics

100%

increase in social engagement

Dayna Meyer; Digital Marketing Manager, Kansas City Repertoire Theatre

The new website that Venture Industries Online designed for KCRep is such an incredible asset in my Digital Marketing toolbox, and working with Drew and his team on the project was a delight. Drew is collaborative, easy to work with, and came up with so many creative and clever solutions to the problems we had with our old site. The new kcrep.org is a speedy, accessible, and user-centered website that is vastly more manageable to edit and update. And it looks absolutely beautiful! I am thrilled with the results! Drew and the team at Venture exceeded all of our expectations.

Thank you, Venture Industries Online!

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